Friday, 10 October 2008
Resent change to storyboards
Recently, we have been working on our storyboards, re-drafting and finalizing our idea. We started off with 3 ads - one set in pre-historic times, one set in 1940s/1950s (vintage) and one set in modern times. However, after going back and looking over these we realized that the time-gap between the 1940s/1950s ad and the modern ad was not big enough in comparison to the time-gap between the pre-historic ad and the vintage ad and our campaign didn't flow that well. So, to overcome this we decided to make a futuristic ad instead of the modern ad. Laura researched "The Jetsons" and got inspiration from that to come up with another storyboard for the last ad in our campaign. We also brainstormed ideas for the futuristic ad and came up with things like, a "hair-styling pod" which washes, drys and styles all at the same time and we decided to have the products "floating" as if in zero-gravity when the character goes to choose a shampoo. Sound effects we want to use are mechanical sounds for the hair-washing pod and air-lock sounds when she enters and exits the pod.
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